Creating a vibrant brand activation celebrating Pride in Los Angeles.
To help bring the Casamigos brand to LA Pride, I designed custom neon signage, environmental graphics, giveaway merchandise, and production-ready artwork that transformed the activation into a vibrant celebration of the LGBTQ+ community. Working closely with production vendors throughout fabrication, I helped refine everything from color matching to glitter finishes, while also overseeing on-site installation to ensure creative consistency.
Role: Graphic & Environmental Designer
Project Type: Liquor Brand Activation
Scope: Environmental Graphics, Signage, Print Production, Swag Design +
DESIGN APPROACH
Project created at Tinsel Experiential. All trademarks and brand assets are the property of their respective owners and are displayed for portfolio purposes only.
Creative Team: Evan Petragnani
Photography: Courtesy of Casamigos and its creative partners
