Designing branded touchpoints for Casamigos at Rodeo Houston.
To support Casamigos' presence at Rodeo Houston, I designed a collection of branded touchpoints including exterior graphics, custom patches, neon signage, cocktail order cards, and printed menus. Each piece was developed for production while maintaining a cohesive visual identity throughout the activation. Together, these elements created a polished and engaging brand presence across every guest touchpoint.
Role: Graphic Designer
Project Type: Liquor Brand Activation
Scope: Environmental Graphics, Print Design, Signage, Branded Collateral+
DESIGN APPROACH